Warts and Common Treatment Methods

A wart is a viral infection caused by certain types of viruses of the human papillomavirus (HPV) family. Their main characterictic is that of a local growth on the skin that may look like a solid blister or a cauliflower. They are mostly found on the hands or feet but can also appear at other locations of the body such as the face. Most warts are harmless resulting in small cosmetic concern and often disappear within a few months but some can persist for a few years and even reoccur. Although harmless, warts are contagious and can easily affect other persons. They can often be past through areas of broken skin. Other types of warts are malignant and can lead to cancer. The most dangerous type of wart is caused by some types of HPV on the genitals increasing the risk of cervix cancer. Beside genital wart, other types of warts can be identified and classified:

1) Common Wart (verruca vulgaris)

Common warts can appear at any part of the body but are often found on hands, elbows, knees or legs. They have a rough surface which can easily be felt. Common warts are harmless but can cause some cosmetic problems especially if they appear on the face. Common warts are very contagious and can easily be transmited to another person directly or indirectly. There therapy can involve the use of cream or surgery in the most extreme case. When on visible parts of the body, they can be embarrassing and annoying.

2) Flat wart (Veruca plana)

Flat warts often affect the hands, face, legs, neck or arms. They often are of reddish-brown color appearing as a small lump on the surface of the skin. Their growth can result in a cluster formation of twenty to hundred warts. Flat warts can be transferred directly or indirectly from one person to another through cuts, cracks, abrasions or other types of skin eruptions. When diagnosed in its early stage, flat warts can be treated effectively. At a later stage if the progression results to the formation of a cluster, it can lead to a malignant tumor or cancer. The appearance of flat warts do not involve pain or any symptoms which often results in many people not seeking medical advice until it has progresssed to a more advance stage. Treatment for flat warts can be done when diagnosed early with over-the-counter products such as silver nitrate, salicylic acid, and other types of cream which usually burn the dead skin allowing the wart to fall. If the warts are large lazer treatment or surgery can often be performed and most recommended.

3) Plantar warts

Plantar warts are often found on the sole feet. The Main characteristic is a lump usually of grey, brown or yellow color with dark spots. They are often produced by a virus which often affects areas of pressure applied on the feet infecting the epidermis or outer skin layer. The wart can cause a lot of paint and hinder normal activities if located at a pressure point of the foot. They can often be encountered on different surfaces such as swimming pools, shower cubibles, or locker rooms and can enter the skin through break in the skin surface. A plantar wart virus is not highly contagious but can often take months or years to cure by themselves. Although their development can occur regardless of age, they are often noticed on children between the ages of 12 to 16 years of age.

If plantar warts are not causing discomfort to the foot, it is much better to leave them as most wiill disappear after a few months or years. There are many different treatments for plantar warts and each are not guaranteed to be effective in every case. Consideration should also be given to the fact that there is always the possibility of further develoment even if treatment is successful; some warts are very stubborn to treatment and finally, the treatment for plantar warts can be very painful. Common treatment for plantar warts includes:

+Salycylic acid – the chemical usually removes the outer layer of the wart. The treatment should be administered for at least 12 weeks every night. A good tip is to soak the wart in warm water for five minute to soften it which helps with the treatment. Application of the cream should be on the warts and exterior surrounding of the skin near the warts only.just before preceding with the application, the warts should be gently filed with sandpaper.

+ Formaldehyde preparations – this type of treatment is most effective on mosaic warts. Treatment consists of soaking the affected area for at least ten minutes in the formaldehyde solution.

+Cryotherapy – this type of treatment consists in freezing the warts using liquid nitrogen with the aid of a coton or spray. The treatment can last up to four week. Using cryotherapy to treat plantar warts is quite painful and can often cause blisters. The treatment should be administered by a trained nurse or your doctor.

+Other treatments – Some other types of treatment that are often used include occlusion therapy, the application of tea tree oil and even hypnosis and complementary medecine

+Local anaesthetic – if all the above treatment does not prove effective in removing plantar warts, consideration can be in removing through surgical procedure. It consit in scraping the wart away and then cauterizing the remaining area. Removing through surgery often leaves scars and could prove painful on the sole. It also does not prevent the wart from reappearing.

Precaution is always necessary when infected with any types of wart. Avoiding scratching can help prevent spreading the infection. It is also necessary to avoid using items of a person that is infected. Seeking medical attention especially in the case of genital warts can help determine if the infection is malignant and early treatment can often cure most cases of warts.

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How to Improve Your ECommerce Website

3 Common Problems & Fixes for a Successful Online Store

Last week, I shared 5 Steps to Help You Build an eCommerce Store. In this article, I’m building upon that foundation and showing you how to improve your eCommerce website.

One of the big reasons why now is the prime time to maintain an eCommerce website is that consumers are online more than ever. According to Absolunet’s COVID-19 x eCommerce Report sales have jumped:

+105% in Sporting Goods
+106% in Furniture and Home Decor
+160% in Food and restaurants
+161% in Appliances, Electronics, Building Materials and DIY
Once forced to buy online because of COVID-19, many consumers will continue to do their shopping online, now accustomed to the experience and convenience.
Because your target audience will be spending so much time online, I’m sharing some common problems that often come up and how to improve your eCommerce store:

1. You’re on the wrong platform.

You’ve probably heard about the popular eCommerce website builders that allow you to build and maintain an eCommerce website without any coding or design knowledge. Basically, you drag and drop text and images into a template.

Some of the most popular eCommerce website builders include:

Wix
Squarespace
Shopify
Weebly
Square Online Store
While many non-professionals love to recommend using these DIY site builders, there are some disadvantages to them, including:
Lack of customization. Because there are limits to what you can and can’t do, your site may look fairly generic and be missing the unique touches you can get with a professionally designed site.
Limited sub-navigation. Squarespace, for example, only allows one sub-navigation. So it’s not suitable for bigger websites that need a deeper menu hierarchy.
Non-transferable features. If your business has grown and you need something different, it can be very difficult (and costly) to transfer your site away from popular eCommerce website builders.
Lack of ownership control. With your site being housed on a 3rd party platform, you are technically not the owner of your own data. If you fail to comply with their terms and conditions, even innocently, you could have your site shut down without notice and no way to retrieve your valuable files.
Poor SEO Optimization. Typically drag and drop web page builders create a lot of excess code, which adversely affects the site’s organic reach in search engines. Moreover, some 3rd party builders do not facilitate critical tracking codes needed for proper SEO and SEM analysis.
Hidden Costs. Often the lure of free or low monthly fees is what seems appealing on the surface. However, there’s often a limited number of pages or features available unless you pay more for them.
Sadly, many small business owners who were lured by the free or low price tag find themselves stuck on a platform that just doesn’t work for them and that’s when they turn to us for help. If that’s happened to you, let us know.
With the right professional website develoment company, you’ll get a beautiful and functional online store you can not only be proud of, but will get you the sales you want. It will stand out from the competition and seamlessly reflect your branding-and, it will be able to grow with your business.

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READ: 5 Steps to Help You Build an eCommerce Store

From 2017 to late 2019, approximately 28.1 million Canadians made purchases online. That’s a lot of people who are landing on webpages and whipping out their wallets if they like what they see.

But there’s more to the process than buying a domain name and loading your site with products or services. There are technical aspects to navigate and content to consider.

Do you DIY with a website builder or hire a pro? Should you stick to SEO or focus on paid ads too?

As a small business owner, I’ve helped many clients create successful online companies. So I’m sharing this five-step guide to starting an online business with you to make the process clearer and less stressful.

Read more on our website.

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2. Your site isn’t aesthetically pleasing.

Your visitors want to land on an attractive site with an intuitive layout in order to gain their trust that you are a reputable online store.

According to a Kissmetric’s study, 93% of buyers consider visual appearance to be the most important factor when making a purchase!

From your logo to your text font and the imagery used, your web design should stay within your brand guidelines.

And you want to make it as simple as possible for your potential clients to find what you offer. Nobody wants to have to click through pages and pages to find a product or service, or to navigate a complex maze of menu items.

One of our clients, Twisted Toffee, makes it easy for people to get to exactly what they’re looking for in an appealing and engaging way with this simple one-page eCommerce set up.

3. The user experience isn’t the best.

There’s more to the online user experience than making menus easy to navigate (although that’s part of it too). In addition to having an intuitive layout that flows from page to page, you want to also:

1. Strive for perfection when it comes to customer service. Respond to questions and

complaints fast and resolve issues as soon as you can.

Consider using a chatbot, which allows business owners to provide responses and solutions

and even generate leads and sales-24/7 through automated customer service live chat.

2. Make sure you have an informative About Us and Contact Us page so your visitors can learn more about you and get in touch with you anytime they need to. Having your photo (and your team members’ if applicable) on your About Us page can be a warm way to welcome visitors to your site.

I also recommend having your customer service phone number visible on every page of your site. This is a great way to emote the valuable trust you want to gain with your visitors.

3. If you give back to the community in some way or want your clientele to know about something you stand for, let them know to also build trust.

For example, we truly believe in giving back by offering our services as well as financial donations to help support several charities and not-for-profit organizations. That’s why we’ve donated our services and provided reduced-rate sponsorships to a number of local organizations.

We share how we’re socially responsible in our About Us sub-menu.

The more pleasant and seamless you make the user experience, the more leads and sales you’ll get.

Of course, there’s a lot more to starting a web-based business than what I’m able to cover here! You’ll also want to provide your visitors with:

Well written product titles and descriptions
Strong calls to action
Fresh SEO content like blog articles and tips
Video content – especially if they demonstrate the product you’re selling
Relevant social media posts (e.g., Facebook, LinkedIn, Twitter, Instagram) that attract followers back to your website
Benefit-driven testimonials and product reviews
So this is just part of a bigger marketing strategy you’ll need to consider as you maintain an eCommerce website. Contact us to find out how we can help with all of these things and more.
To your business success,

Susan

Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media, is a Web Specialist, Business & Marketing Consultant, and Social Media Advisor. She works with entrepreneurs who struggle with having the lack of knowledge, skill and support needed to create their online business presence.

As a result of working with Susan and her team, clients feel confident and relieved knowing their online marketing is in trustworthy and caring hands so they can focus on building their business with peace of mind at having a perfect support system in place to guide them every step of the way.

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